Best QuickBooks Alternative for Founders

Looking for a QuickBooks alternative? Midday offers a cleaner, founder-friendly approach to business finances without the accounting complexity. Compare features, pricing, and see why teams are switching to Midday.

Built for founders
Clean, modern interface
AI-powered insights
Everything in one place

Key differences at a glance

Target User

Midday

Founders and small teams

QuickBooks

Accountants and bookkeepers

Learning Curve

Midday

Intuitive, no training needed

QuickBooks

Steep learning curve

Interface

Midday

Clean, modern design

QuickBooks

Complex, feature-heavy

AI Features

Midday

Built-in AI assistant and insights

QuickBooks

Limited AI capabilities

Feature comparison

See how Midday compares to QuickBooks across key features.

FeatureMiddayQuickBooks
Bank connectionsYesYes
Transaction categorizationYesYes
InvoicingYesYes
Receipt captureYesYes
Time trackingYesAdd-on
AI-powered insightsYesNo
Weekly summariesYesNo
Modern interfaceYesNo
Mobile appYesYes
No accounting knowledge requiredYesNo
Quick setup (under 5 min)YesNo

Pricing comparison

Transparent pricing without surprises.

Midday

Starter

$29/month
  • •Financial overview and widgets
  • •Weekly summaries and insights
  • •Transactions with categorization
  • •Receipts and file storage
  • •Up to 10 invoices per month
  • •Time tracking
  • •Up to 2 connected banks
  • •Up to 2 team members

Pro

$49/month
  • •Everything in Starter
  • •Up to 50 invoices per month
  • •Up to 10 connected banks
  • •Up to 10 team members
  • •Priority support
Start free trial

14-day free trial. Cancel anytime.

QuickBooks

Simple Start

$30/month
  • •Income & expenses
  • •Invoices & payments
  • •Tax deductions
  • •Mileage tracking
  • •1 user

Essentials

$60/month
  • •Everything in Simple Start
  • •Bill management
  • •Time tracking
  • •3 users

Plus

$90/month
  • •Everything in Essentials
  • •Inventory tracking
  • •Project profitability
  • •5 users

Prices increase after promotional period ends

Switching from QuickBooks to Midday

Making the switch is straightforward. Here's how to get started.

1

Export your data from QuickBooks

Download your transaction history and customer list as CSV files from QuickBooks.

2

Sign up for Midday

Create your Midday account and connect your bank accounts directly.

3

Import your customers

Add your existing customers to continue invoicing seamlessly.

4

Start fresh with automatic sync

Your transactions will sync automatically going forward. No manual entry needed.

Where Midday is a better fit

Midday is the right choice if you're...

Solo founders who find QuickBooks overwhelming
Small teams that don't need full accounting software
Founders who want financial clarity without hiring a bookkeeper
Teams that value modern, well-designed tools

Frequently asked questions

Common questions about switching from QuickBooks to Midday.

Midday is designed for founders who want financial clarity without accounting complexity. If you need advanced accounting features like inventory management or payroll, QuickBooks may be more suitable. But if you want a clean overview of your business finances with less overhead, Midday is the better choice.

Ready to make the switch?

Start your 14-day free trial. No credit card required until you're ready to upgrade.